Rihanna officially launched Savage x Fenty Thursday night and, as indicated by the 1-hour wait time for fans to shop, it was a major success.
Since her start in 2005 with her hit single “Pon de Replay,” Rihanna has dominated the music scene, becoming the first female artist to pass 2 billion streams worldwide on Apple Music. More recently, Rihanna launched Fenty Beauty, a makeup line focussed on inclusion of all skin tones, which is well on its way to surpassing both Kim Kardashian’s and Kylie Jenner’s makeup empires. But the Barbados Babe won’t stop there. Ready for the next challenge, Rihanna is taking on new territory: lingerie for women of all colors, shapes, and sizes.